Tag: Artist Resources

  • DIY Booking Emails That Get Responses

    Artist writing a booking email to a venue

    DIY Booking Emails That Get Responses

    Learn how to write booking emails that get read, get replies, and get you shows — even if you do not have a manager.

    Introduction: Your Email Is Your First Impression

    Before you ever step on stage, the first impression a venue has of you is often your booking email. A strong message can open doors, while a sloppy one will likely be ignored. The good news is that anyone can write a professional booking email with the right structure, tone, and information. This guide shows you how.

    What Every Booking Email Needs

    Booking emails that get results all share a few key elements. If any are missing, you lower your chances of a reply:

    • Clear subject line: Short, specific, and easy to understand. Example: “Booking Inquiry: [Your Band Name] – [Date Range].”
    • Brief introduction: One or two sentences about who you are and your music style.
    • Tour dates or window: When you are looking to play.
    • Streaming or EPK link: Give them an easy way to hear your music and see your brand.
    • Social proof: Quick highlights like recent shows, press mentions, or streaming milestones.
    • Polite call to action: End with a simple ask like, “Do you have any available dates during this window?”

    Sample Email Template You Can Copy

    Here is a proven email structure you can customize:

    Subject: Booking Inquiry: The Midnight Revival – June Tour Dates

    Hello [Venue Name],

    My name is Alex and I front a Nashville-based indie rock band called The Midnight Revival. We are routing a summer run and would love to perform at [Venue Name] between June 10 and June 20.

    You can hear our latest single here: [Streaming Link]
    Our EPK with live video and press links is here: [EPK Link]

    We recently headlined [Venue or Event Name] and opened for [Band Name], drawing over 150 people. We would love the chance to bring our show to your stage.

    Would you have any available dates during that time window?

    Thank you for your time and hope to hear from you soon!

    – Alex
    The Midnight Revival
    [Phone] | [Email]

    Subject Line Tips That Get Opened

    Your subject line is the difference between an email that gets read and one that gets ignored. Here are a few approaches that work:

    • Booking Inquiry – [Band Name] – [Month or Tour Name]
    • [City] Routing – [Band Name] – [Tour Dates]
    • [Band Name] available for [Venue Name]

    Follow Up Without Being Pushy

    If you do not get a response, follow up politely after 5 to 7 days. A short and respectful message like this works well:

    Hi [Venue Name],

    Just checking back on the booking inquiry I sent last week. We would still love to work with you and can be flexible on dates.

    Thank you for your time,
    – Alex

    Pro tip: One follow up is enough. If they do not respond after that, move on and circle back next tour.

    Ready to plan your next run? RoadUNO helps you find venues, plan routes, and manage your tour with ease.
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    How to Build a Tour Route That Makes Sense (and Saves Money)

    Touring is one of the most exciting parts of being a musician, but without a smart plan it can become expensive fast. Poor routing burns fuel, eats into profit, and kills momentum. A well planned route saves money, grows your audience, and keeps you performing at your best. Use the guide below and the interactive chart to plan a route that makes sense for your goals.

    1. Start With a Clear Goal

    Decide what success looks like for this run. Common goals include growing fans in new markets, maximizing income, or building industry relationships. Your goal will shape which cities you target and how far you travel.

    2. Use the Anchor Show Method

    Lock in a few high value anchor shows first. These are strong guarantees, festivals, or markets with proven draw. Then stitch together secondary markets along the path to and from those anchors to reduce wasted miles.

    3. Map Smart, Not Just Straight

    Shortest distance is not always cheapest. City clusters within a 150 to 250 mile radius can outperform a straight line with long gaps. Keep average daily drive times reasonable and consider regional routing to minimize fuel and lodging.

    4. Balance Travel Days and Show Days

    Aim for four hours or less between shows when possible. Use rest or content days strategically for press, video, and networking. Small adjustments improve performance quality and merch sales.

    5. Plan For Hidden Costs

    Budget for tolls, parking, loading zones, fuel, lodging, and food. Build a cushion so surprises do not erase profit from a strong night.

    6. How RoadUNO Helps

    RoadUNO surfaces efficient routes, venue locations with 360 view, local tips, and logistics in one place. Use the chart below to plan now, then graduate to RoadUNO for faster routing and deeper insights.

    7. Interactive Tour Routing Chart

    Fill this out to map your run. Use Add Row to build your route, then Save as PDF for a clean printable copy.





    CityVenueDistance (mi)Show DateEst PayFuelLodgingOther CostsRow NetNotes
    $0
    $0
    $0
    Totals$0$0$0$0$0

    Tip: Net equals Est Pay minus Fuel, Lodging, and Other Costs. Recalculate Totals after edits or add rows as needed.